B2B Digital Marketing Trends In 2020
Business 2 Community, March 10th, 2020
March 10, 2020,
Volume 264, Issue 2
The consumer market owes its continuous evolution to the adoption of new technologies, trends, and innovations, and the B2B market will also evolve
"Both the B2B and the consumer market are going digital, and 61% of the B2B market has already gone online.
B2B buyers make around 12 online searches when looking for brands or businesses to make their purchases to make sure that the buying experience they get is comparable to their B2C purchases. B2B marketers are currently leaning into personalized and experiential marketing strategies that can bring them to a deeper and more engaging relationship with B2B buyers. The B2B market will see many digital marketing trends this 2020..."
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